編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-512-082 | Bank of America: Mobile Banking (Abridged) | Gupta, Sunil;Norris, Michael | Marketing | Marketing Mgmt.( 6171T ) |
2 | 9-596-015 | Heineken N.V.: Global Branding and Advertising | Quelch, John A. | Marketing | Marketing Mgmt.( 6171T ) |
3 | KEL450 | Ontela PicDeck (A): Customer Segmentation, Targeting, and Positioning | Sawhney, Mohanbir;Grayson, Kent;Duprss, Patrick;Hsu, Christine;Metzger, Ryan;Obuchi, Fuminari;Sundaram, Arum;Wilson, Kari | Marketing | Marketing Mgmt.( 6171T ) |